Feb 1, 2023
Mel is a Personal Brand and Marketing specialist working exclusively with aspiring, professional women looking to transition into leadership roles.
She has 25 years’ experience as a C-suite Marketer before leaving her corporate career behind in September 2019 to found FirstWoman, a Personal Brand and Career Development Consultancy.
Mel is an ardent supporter of female talent and gender equality. She firmly believes that we need more women leaders able to influence organizational culture and working practices, traditionally biased against women.
However, while the onus is on organizations to promote more women into leadership positions, women also must be confident and equipped to apply for those roles, which is the purpose of FirstWoman.
Through FirstWoman, Mel uses her years of Brand and Marketing expertise and leadership experience to help other women overcome the barriers to progression by helping them to develop an authentic and consistent leadership brand that positions them for success.